MICS and Lenovo have finished a Road Show marathon all over Russia, which started last June and continued through to the end of the summer. The large-scale event covered the key economic regions of Russia to include the Central, Siberian, Southern, Volga, and Ural regions.
MICS and Lenovo joined their efforts with a view of expanding the number of resellers that would like to take and promote Lenovo products in the Russian market.
 |
 |
 |
As Lenovo has a great variety of products on offer it was important to bring the latest available information on products and their advantages to help would-be partners to make a right choice of a product or a group of products to work with.
Since regional partners are currently under a strong pressure from large federal retailers, they are forced to restructure their business changing priority from small retail to work with corporate clients and project supplies.
 |
 |
 |
Having this trend in mind MICS and Lenovo have focused on products and solutions aimed at small and medium businesses as well as value added resellers and corporate customers.
The summer road show marathon 2013 of MICS and Lenovo ran through the following cities а Russia: Chelyabinsk, Kazan, Krasnoyarsk, Moscow and Moscow region, Novosibirsk, Rostov-on-Don, Samara, Yekaterinburg, Ufa, and Ulyanovsk.
Source: MICS
